"How you do anything is how you do everything" is one of my favorite quotes. Unfortunately I am unable to give it proper attribution as the internet shows a number of people that are given credit.
Today I read an interesting piece in ENR that expresses a similar ideal and it is attributed to Walt Disney. "No chipped paint. All horses jump." This has to do with quality and the experience of your customers. Both are outstanding ideals to incorporate into your daily practice. Walt Disney learned, and we still see it today, that the customer experience is the most important aspect of the interaction that our customers have with us. Provide a memorable experience and surpass their expectations and they will be back and cost will not be the driving factor in the sale of your product or service.
Here is the link for the story from ENR. https://www.enr.com/blogs/22-marketropolis/post/51217-client-experience-walt-disney-no-chipped-paint
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